Bath, UKhello@buildnl.co.uk

Services→Rebuilds & Migrations

Your old site
is holding you back.

WordPress · Umbraco · Custom builds · Any platform

Whether it needs a full redesign, a platform migration, or both — I'll take what you have, understand why it's not working, and rebuild it properly.

Most websites don't fail suddenly. They just quietly fall behind. The platform stops getting updates. The design stops feeling current. The performance degrades. Someone leaves the business and takes the only knowledge of how the thing works with them.

A rebuild isn't starting over — it's taking everything you know about your audience, your content, and your goals, and putting it on a foundation that will actually hold.

—The site is slow and you've stopped sending people to it

—You're on WordPress and the plugin updates never end

—You've outgrown the platform but don't know what to move to

—The design is dated and no longer reflects the business

—You're on an old platform version that's no longer supported

—A developer built it years ago and nobody can touch it now

— Common migrations

Wherever you're coming from,
I've been there.

WordPress→Next.js

The most common migration I handle. Faster performance, no plugin maintenance burden, and a website you actually own. Content is migrated cleanly and redirects protect your search rankings.

WordPress→Umbraco

For organisations that need a more structured, secure platform with proper content management. Content is structured correctly from the start — not retrofitted.

Umbraco v7 / v8→Umbraco v17+

Umbraco's architecture changed significantly between versions. These upgrades require careful planning — I know where the friction points are and how to handle them.

Bespoke / legacy→Next.js or Umbraco

Custom-built sites that nobody can touch anymore. The first step is an audit to understand what you have — from there I can scope the right path forward.

— What's included

A rebuild done properly.

Scope varies by project — but this is what a typical rebuild or migration covers.

AUDIT

Site & content audit

A thorough review of your existing site — content structure, performance, SEO, and technical state — before anything is planned.

STRATEGY

Platform recommendation

Based on the audit, I'll recommend the right target platform — Next.js, Umbraco, or an upgrade — and explain why.

DESIGN

Redesign (if required)

A full custom design in Figma, or a design-light migration if the visual work is minimal. Scoped to your needs.

BUILD

Platform build & configuration

The full build on the new platform — whether that's a Next.js site, an Umbraco CMS, or an Umbraco version upgrade.

MIGRATION

Content migration

All existing content migrated cleanly to the new structure. Your team picks up where they left off.

SEO

SEO continuity

URL mapping, 301 redirects, metadata migration, and sitemap resubmission — so organic rankings are protected, not lost.

LAUNCH

Controlled go-live

The existing site stays live until we cut over. Go-live is a single controlled switch, tested and scheduled.

HANDOVER

Documentation & credentials

Full codebase handover with everything needed to manage and maintain the new site.

SUPPORT

30 days post-launch support

Bugs fixed, questions answered, adjustments made — included as standard for the first month.

A clear process,
no surprises.

— How it works

01

Audit & Discovery

I review your existing site in detail — content, performance, SEO, platform, and what's working and what isn't. This shapes everything that follows.

02

Proposal & Scope

You get a clear proposal: recommended platform, what's included, timeline, and fixed cost. Redesign scope and content migration volume are defined upfront.

03

Design & Build

The new site is built on a staging environment while your existing site stays live. I share progress at milestones and you have access to staging throughout.

04

Migration & Launch

Content migrated, redirects in place, SEO continuity confirmed. We go live in a controlled cutover — typically scheduled for a quiet traffic window.

— Best for

Is this the right fit?

A rebuild makes sense when the problem is structural — not cosmetic.

A good fit if...

—Your current site is genuinely holding the business back

—You're on WordPress, an old Umbraco version, or a custom-built site that nobody can touch anymore

—You want to move to a platform you'll own outright

—SEO continuity matters and you want it handled properly

—You need someone who's done this before and won't break things

Might not be the right choice if...

—You want a cosmetic refresh of a site that's fundamentally sound

—Your existing site was built recently and just needs tweaks

—You're happy on your current platform and just need support

Ongoing support might be a better fit →

— FAQ

Common questions.

Yes — content migration is included as standard. Whether that means moving pages, blog posts, images, or structured data, I'll handle the migration cleanly so your team doesn't start from a blank slate. The scope depends on the volume of content, which is discussed and agreed upfront.

Only if the migration isn't handled carefully — which is why I treat SEO continuity as a core part of every rebuild. That means preserving URL structures where possible, setting up redirects for any URLs that change, migrating metadata, and re-submitting the sitemap. Done properly, a rebuild often improves organic performance.

Yes. WordPress-to-Next.js and WordPress-to-Umbraco are two of the most common migrations I handle. The process involves auditing your existing content structure, mapping it to the new platform, migrating content, and redirecting old URLs. The result is a faster, more maintainable site on a better foundation.

Umbraco upgrades — particularly from v7 or v8 to v13+ — require careful planning because the architecture changed significantly between major versions. I've handled these migrations and know where the common friction points are. Get in touch with your current version and I'll give you an honest picture of what's involved.

It depends on the scope. A straightforward redesign on the same platform might take four to six weeks. A full platform migration with content restructuring and a new design can take eight to fourteen weeks. I'll give you a realistic timeline in the proposal before anything starts.

Yes. The rebuild happens on a staging environment and the existing site stays live until we're ready to cut over. The go-live is a single controlled switch — typically scheduled for a low-traffic window to minimise any disruption.

Usually yes. The first step is a content audit to understand what you have and how it's structured. From there I can advise on the best target platform and migration approach. Get in touch with some details about your current setup.

Get in touch

Tell me about
your current site.

Send me a link to your current site and a brief outline of what's not working. I'll come back with an honest assessment and an indication of what's involved.

hello@buildnl.co.uk